This project involved a complete redesign of the website for a children’s amusement park, which had previously been represented by an outdated, amateur-built site. The client requested that the new homepage clearly display essential information and be integrated with their X (formerly Twitter) feed. Beyond those requirements, I conducted in-depth interviews to better understand their goals, values, and audience, and used that insight to design a vibrant, playful, and welcoming site that reflects the spirit of the park.
Because the website contains a large number of pages, one of the key challenges was to create a structure that would make it easy for visitors to find the information they need without getting lost. I paid particular attention to navigation and information hierarchy, guiding users intuitively through the site.
After the redesign, I continued to assist with content updates and maintenance for nearly two years, gradually helping the client build the skills and confidence needed to manage the website independently. The result is a colorful, engaging, and user-friendly site that serves as a fun and informative gateway to the park experience.